Listen to Running ads with a small budget w/ Tara @tarazirker on: Apple Podcasts | Spotify | Your player of choice
In today’s episode, I’m excited to have Tara Zirker here to talk about strategy and execution for running ads with a small budget. Tara shares her background in marketing and how she landed as an expert in the ad world, including how Facebook reached out to her to learn how she was outperforming competitors!
In this episode, Tara dives deep into tactical and strategic information to help you scale your business through ads. From tips for businesses just starting out to ad budgets that established companies can use, this episode has it all. Ads don’t have to be hard, and Tara shows us how to make the process easy!
In this episode, Running ads with a small budget w/ Tara @tarazirker, we cover:
- Organic vs. paid marketing
- How to know when to start running paid ads
- Good lead magnet ideas to run ads to
- What KPIs you want to look at when running paid ads
- The power of copy in your ads and what to avoid
- The value of A/B testing
- Different types of ad formats
- What budgeting can look like for ads and when to scale
- What audience building looks like now
Tara is an advertising expert and founder of Successful Ads Club, a high-touch support membership of business owners who receive step-by-step training to master their own lead generation. Passionate about demystifying Facebook ads, Tara helps thousands of online experts who are overwhelmed or skeptical to confidently learn paid advertising and infinitely scale their businesses.
Resources & Links:
- Successful Ads Accelerator
- Tara’s FREE Workshop for Entrepreneurs
- 150 Free Hooks
- List Building 101
- Manychat
- IG University
- Kajabi 30-day free trial + 20 free story templates
Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.
Connect with Tara:
- Follow on Instagram @tarazirker
- Visit her website: Successful Ads Club
Connect with Mya:
- Follow on Instagram @myanichol
- Join my email list
- Check out my website
- Now on YouTube
Related Episodes:
- Episode 74: The critical role of restorative rest in entrepreneurship w/ Dr. Kelly Vincent @dr.kellyvincent
More about the Radical Disruption podcast:
Are you wanting to make waves in your industry, push the envelope, and change the Bu way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!
Radical Disruption is home to the disrupters. Here you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.
Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business.
Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
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